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November 14, 2007
Delivering new product concepts to gate zero
Join us to get a great understanding of the new product development process, selecting tools, techniques and processes that get to the really important stuff at the front end of innovation that help inspire deep understanding and meaningful innovation.
Anne and André will share their experiences and present an overview of processes for development of concept portfolios for new product/service development and pathways with platforms and concepts for new businesses. The talk will include discussion around tools and techniques developed by Focus Innovation and will be illustrated with case studies that identified new product concepts for WD40 and new business platforms for Leap Frog.
Presenters
Anne Orban, M.Ed., NPDP, Director of Discovery & Development - Innovation Focus
She is committed to helping clients innovate all along the value chain. At I.F. she combines her experience in process design and delivery with a commitment to helping clients grow by releasing the creative potential of their people. Anne is the Co-Chair of the PDMA Annual International Conference on New Product Innovation.
Andre Csapo, M.S., Associate Director of Discovery & Innovation - Innovation Focus
He is responsible for the strategic development of innovation services through the continuous reinvention of the tools, processes, and techniques that help clients research consumer needs and trends, create new products, discover new business opportunities, and build organizational innovation capability.
Event Logistics
Date : November 14, 2007
Time : 6:30 - 9:00PM
Location: Stevens Institute of Technology
McLean Hall, Room 414
Hoboken, NJ
Dinner : Deli Buffet
Format: Networking / Presentation / Networking
Cost : $30 - PDMA, $40 - Non-Member, $15 - Student
Early-Bird (until November 7th): $25 - PDMA, $35 - Non-Member, $10 Student
PDMA Members: Bring a Non-Member paying the above rate and your fee will be waived! Just let us know at check-in.
PDH : 2 PDH
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