Minnesota Chapter > Chapter Home

Welcome to the home page for the Minnesota Chapter of PDMA, the premier professional society for product development and product management professionals.

Our chapter is dedicated to sharing knowledge of best practices and building a professional community of people and organizations that have a stake in the researching, establishing, and promoting of best practices in the broad areas of Product and Services Development and Management.

At our meetings throughout the year, PDMA will provide you with the opportunity to learn new ideas and approaches from world-class product and service development organizations and network with other product development and management professionals.

---

Upcoming Events

 

December 10, 2008 - What's More Important...the Bottle or the Wine in It?

 

February 9-12, 2009 - Innovation Conference - Innovation for the New Millenium - Innovate Like Edison
    Symposium - February 9
        PDMA Members - $195
        Nonmember - $245
    Innovation Competency Workshops - February 10 - 11
        PDMA Member - $295 per day
        Nonmember - $345 per day
    NPDP Certification Workshop - February 12
        PDMA Member - $295
        Nonmember - $345
For more information - http://www.pdmamn-pdd.org/

 

 

Check out our available positions page.  We have two new listings at Explore, a division of USIS.

Next Event -December 10, 2008

Date:	Wednesday, December 10,2008
Topic:	What's More Important...the Bottle or the Wine in It?
Presenter:	Lauri Flaquer - Saltar Solutions
When:	5:30 to 6:30 - Networking and Reception 6:30 to 7:30 - Program
Where:	Woman's Club of Minneapolis 410 Oak Grove Street Minneapolis, MN 55403 (612) 870-8001 www.womansclub.org (guys & gals welcome!)
Cost:	$30 - PDMA Members $50 - Non-members
Register:	Click here to register Registration for this event is limited to 30 people.  PDMA members, please sign in prior to going to the registration page to get the member discounted registration rate.
Abstract:	How many times have we heard “Don’t judge a book by its cover?” How about the only slightly less famous saying, “Don’t judge how a wine will taste by the bottle!” Liquor producers spend a lot of money to design a brand that will appeal to your senses, and ultimately get you to grab their product off the shelf. Our final PDMA event of 2008 is a fun, interactive session where you become the brand manager for a Red Wine, White Wine, or Beer (depending which table you choose at the event!). Teams will get their creative juices flowing and create a label for the “blind” product at their table. Our facilitator, Lauri Flaquer, will lead the session and explore how great brands tap into customers’ pre-existing relationships and past experiences to develop loyal followings. The fun part comes when teams take their newly branded product and “sell it” to the group. Don’t miss this insightful and educational journey into the adult beverage industry and how they’re depending on us to “judge a bottle by its label.”
Event Flyer	Click here

About the presenter:

Lauri Flaquer of Saltar Solutions has more than 25 years entrepreneurial experience on the East Coast, Central America and in the Midwest. She has expansive knowledge of marketing and has developed an astute and focused branding methodology.