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September 22nd, 2000
Product Development and the Internet
User
Centered Design at Compaq
Meera Manahan, Ph.D., Manager, Corporate Human Factors, Compaq
Meera will describe how Compaq uses Human Factors testing to increase
market acceptance for new websites, software and hardware.
Meera Manahan has a Ph.D in Human Factors, 15 years of experience
in the HF discipline, at IBM, NASA-Lockheed, and 7 years at Compaq.
Using the Internet to Accelerate New Product Development
Lee Markowitz, V P Product Management, NPD Group
A number of online resources have emerged for enhance product development
success. Lee will review how these Internet tools can decrease time to
market for new products.
Lee Markowitz has developed and implemented validated models for forecasting
product sales, measuring advertising effectiveness and source of volume
-- many of which are in use at a number of companies today.
Bringing an E-Business to Market
Peter Bell, CEO/Chairman, The Strategy Factory
In 1999, The Strategy Factory decided to roll out a Website Development
tool to provide high end development features at an affordable price point.
This talk looks at the issues of developing a product with fast changing
market and technology conditions in a start-up environment and the lessons
learned.
Mr. Bell was responsible for specifying and developing the BusinessForge
platform.Ê He works with client companies to help them to understand how
to use technologies to solve their strategic and tactical business problems.
Successfully Managing Large Web Development Projects on Internet
Time
Kevin O'Brien, Spherion
Kevin will identify techniques and key success factors in planning and
implementing Web development projects.
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