N E X T E V E N T N E X T E V E N T N E X T E V E N T N E X T E V E N T

Summit 2006 Catch the Wave
September 14, 2006 at the CocaCola World Headquarters in Atlanta, Georgia.
Directions to Coca Cola World Headquarters.
KEYNOTE SPEAKERS
Jefferey S. Swanagan
Executive Director, Georgia Acquarium
Bringing the ocean to Atlanta! The story behind the incredibal Georgia Acquarium.
From concept to research to design and launch, Jeff has “gotten his feet wet” throughout the entire development of the Aquarium. He’ll share some fish stories and some lessons that will help your next product development make a big splash.
Gerald Haman
President, Solution People and founder of the Thinkubator in Chicago, Adj. Professor of Innovation, Northwestern University
Formulate to Innovate! Catch the wave of continuous innovation with six essential ingredients.
Discover the ingredients of innovative organizations that continually fish, lure,
or catch creative product and service ideas. Gerald Haman will give you answers based on SolutionPeople’s experience helping
more than 50 percent of BusinessWeek’s Top 30 of “World’s Most Innovative Companies”
and 150 of the Fortune 500 companies.
FEATURED SPEAKERS
Heather Bailey
Chair, Industrial Design Department,
Savannah College of Art and Design
Ms. Bailey goes beyond the traditional aesthetic approach to view design as an essential strategic component to any business. Design can have far reaching strategic implications but finding the right firm or independent consultant can be a daunting task. Ms. Bailey will present how to navigate to a successful collaboration with a design firm.
Ray Chinn
New Product Executive, Bank of America
The front-end of innovation doesn’t always produce the highly-polished, new product treasures that are ultimately brought to market. Using the innovative Keep the Change™ service as a case study, Ray Chinn will share how Bank of America finds and polishes buried treasure.
Thomas W. Brailsford
Manager of Advancing Capabilities Hallmark Cards, Inc.
What was Hallmark thinking when they created a new market research capability known as the Idea Exchange? Come listen to their story, what they have learned, and how to get closer to consumers.
SPONSORS



