Events > April 16, 2008
Technology Transfer – A Two-way Street
Maintaining any sort of advantage in today's marketplace is increasingly difficult, as competitors adopt one and others innovations. Intellectual Property can help you develop and sustain a competitive advantage, and many companies have programs to encourage R&D teams to produce patentable ideas. But are you making the best business use of your patents? What about patents that might be available to you?
You may find that you have patents that aren't valuable to you, but may be interesting to another company. Likewise, an outside firm may have technology available that meets your needs. Technology transfer is the practice of finding, qualifying, and agreeing on terms to license IP between organizations.
Effective technology transfer practices can help speed time to market, find new sources of revenue, and spur growth. Many people find patents and other forms of intellectual property intimidating, but they are a valuable tool that all entrepreneurs, engineers, and product developers should be familiar with.
The Carolinas Chapter of the Product Development and Management Association invites you to join Greg Hopper of Fuentek, LLC, as he uses examples from corporate, university, and government clients to show how to:
- Maximize the commercial value of patents.
- Use the US patent database to gain competitive market intelligence.
- Use technology transfer to achieve your business goals.
Greg Hopper has been a Senior Consultant with Fuentek since 2003, and has more than 22 years of experience in IP management, product development, and technology marketing. He has successfully licensed patents held by clients, and negotiated patent licenses on their behalf. He holds several patents as well. With a focus on creating and implementing innovative market-making strategies, he has successfully helped many companies create a sustainable competitive advantage. He co-founded Netpliance, Inc., the first consumer information appliance company, in 1999. Prior to Netpliance, he had a seventeen-year career at IBM with roles progressing from product development, to technical services marketing, to new market development, and finally Program Director of Systems Integration and Manager of Commercial Strategy in the IBM Personal Systems Group.
Greg is also the founder and principal of Netanium Strategic Consulting, a firm that develops and implements marketing and business strategies for companies that introduce and interact with rapidly changing technologies and markets. Greg earned his B.S. in electrical engineering at Lafayette College.
Date |
Wednesday, April 16, 2008 |
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Time |
6:00 - 6:45 PM: Networking |
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Location |
Lord Corporation |
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Fees |
$20 PDMA members |
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Registration |
Go to www.eventbrite.com/event/103498567 for secure online registration Note: |
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 Tell a friend |
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| Download event flyer (PDF) | ||
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